HomeNet WorthRob Dyrdek Net Worth: Career & Lifestyle

Rob Dyrdek Net Worth: Career & Lifestyle

Rob Dyrdek is a $100 million net worth MTV reality personality, former professional skateboarder, actor, producer, and entrepreneur.

He is most known for his appearances in reality series such as “Rob & Big,” “Rob Dyrdek’s Fantasy Factory,” and “Ridiculousness.”

Rob Dyrdek (Source: Pinterest)

Furthermore, he also created the animated series Wild Grinders, in which he voices the lead character, Lil Rob.

In 2014, FoxWeekly called Dyrdek one of the “Most Influential Skateboarders of All Time.”

Rob Dyrdek: Quick Facts

Let’s dive deeper into Rob Dyrdek’s life:

Famous as Rob Dyrdek
Real Name Robert Stanley Dyrdek
Net Worth $100 million
Nickname Thuggy D, Bobby Diesel, and Bobby Light
Profession Skateboarder, Entrepreneur, Film Producer, and Television producer
Age 49 Year Old
 Date of Birth April 30, 1991
Birth Kettering, Ohio
Citizenship United States (USA)
Residence Mulholland Estates Enclave
Ethnicity Caucasian
Religion Christian
Zodiac Sign Cancer
Language English
Height 5 ft 7 in (171 cm)
Weight 67 kg (147 lbs)
Hair Color Black
Eye Color Black
Education Qualification High School
School Kettering Fairmont High School
Degree Drop-out
Father’s Name Patty Dyrdek
Mother’s Name Gene Dyrdek
Sister’s Name Denise Dyrdek
Sexual Orientation Straight
Marital Status Married
Wife’s Name Bryiana Noelle (m.2015)
Children 2
Children’s  Name Nala Ryan Dyrdek and Kodah Dash Dyrdek
Years Active 1991 – present
Hobbies Skating, Photography, and Traveling
Favorite Sport Skateboarding
Favorite Color Green or Red
Favorite Food Pork
Social Media Twitter, Instagram, Facebook
Last Update May 2024

Rob Dyrdek: Net Worth and Income

Rob Dyrek’s almost all net worth comes from the various businesses and investments that he has been doing.

This includes UFC,  Beatbox Beverages, Stance, and Beach Whiskey,

Other than that, he has starred in various films and television shows.

A few of the popular ones are ‘Rob and Big’ and MTV show ‘Ridiculousness.’

Other than that, his endorsements Street League Skateboarding (SLS) which he c0-founded, also add up to his wealth.

This professional skateboarder and entrepreneur have an estimated net worth of $100 million.

Rob Dyrdek’s Net Worth in Different Currencies

Let us examine Rob Dyrdek’s net worth in several currencies, including the cryptocurrency BitCoin.

Currency Net Worth
Euro € 85,323,500
Pound Sterling £ 73,072,720
Australian Dollar A$ 137,693,700
Canadian Dollar C$ 126,607,000
Indian Rupee ₹ 7,404,655,000
Bitcoin ฿ 2,414

Rob Dyrdek: House and Cars


Dyrdek spent $9.9 million in 2015 on a vacant 3.1-acre site in Mulholland Estates, an upscale gated neighborhood.

Rob Dyrdek House in Mulholland (Source: Virtualglobetrotting)

Moreover, Rob Dyrdek and his wife paid $6 million in 2018 on a 4-bedroom, 7,000-square-foot home in the same area.

They then proceeded to carry out significant and costly improvements.

Also, this home is 7,500 square feet with seven bedrooms and ten bathrooms.

Other Houses

Rob has three houses in the gated Mulholland Estates far above Beverly Hills as of this writing.

These three properties alone cost him approximately $25 million.

In May 2008, Dyrdek paid $2.549 million for a home in the Mount Olympus region above Laurel Canyon, which he sold for $2.125 million in November 2012.

In addition, he lost $220,000 on a mid-1960s multi-level modern home in the Hollywood Knolls neighborhood near Lake Hollywood.

Apparently, it was acquired in 2005 for $1.395 million and sold for $1.175 million in March 2013, after nearly five years on and off the market at ever-decreasing rates.

Dyrdek paid $3.5 million for his four-bedroom, three-bathroom home in the Laurel Hills area of Los Angeles, located between Laurel Canyon and Coldwater Canyon.


Ferrari 488

The vehicle is painted black with two silver stripes running through the middle.

Rob Dyrdek’s Custom-Made Ferrari 488 (Source: Instagram)

The inside is black with red accents. As a lover of the red and black color scheme, this is a dream automobile for me and costs around $330,000.

Similarly, another car Rob has is his 69 Camaro worth around $85,000.

Porsche Panamera

The 2021 Panamera has the appearance and performance of a Porsche, but it also has four doors and a large trunk, which help it make the case as a daily car and costs $88,000.

2021-porsche-panamera-gts-243-edit-1622681872 (1)
Rob Dyrdek’s Porsche Panamera (Source:carandriver.com)

Apart from that, another car in Rob’s garage is his Blacked-Out Tahoe, worth about $79,990,

Here is a list of other cars in Rob’s garage:

Cars Price
Tahoe Version 2 $53,800
Bentley Continental GT $202,500
Chevy Sonic $16,720
T-Rex $60,000
Aston Martin DB9 $203,000
Ferrari Scaglietti $313,088

Rob Dyrdek: Lifestyle and Vacations


Rob leads a lavish lifestyle, as one would expect from someone so well-known and rich.

He owns three dogs and is an avid skateboarder.

Meaty and Beefy are his two bulldogs.

Gretchen Weiner, a pomeranian dog, is also part of his family.

Rob Dyrdek: Charity

Rob established The Rob Dyrdek Foundation, which is a non-profit organization devoted to building healthy communities.

Moreover, this charity builds legal concrete skate parks in order to promote the sport of skateboarding in local communities.

Apart from that, Justin Bieber, the music phenomenon, opted to give a bespoke motorbike to charity via the Charity Buzz website in 2011.

This was done after him winning it on the season premiere of Dyrdek’s “Fantasy Factory” television show.

Bieber’s motorcycle, a Campagna T-Rex 14 R, had an estimated price of $52,000.

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Professional Skateboarding, Film & Television, Investments, and Endorsements

Professional Skateboarding

Dyrdek began his skating career at the age of 12 when he was sponsored by the same business that Blender was a part of.

He and Blender left their board sponsor and founded Alien Workshop a few years later.

Dyrdek also skipped his senior year of high school and relocated to Southern California at the age of 16 to pursue a professional skating career.

Yet alone, Rob earned around $50 million from his skateboarding career.

Film & Television

Rob and Big

With his bodyguard, Christopher Boykin, his cousin Chris  Pfaff and friend Rashawn “Bam Bam” Davis, Dyrdek initially appeared in the MTV reality series Rob & Big.

Rob Dyrdek Starrer ‘Rob and Big’ (Source:Amazon.com)

Rob apparently earned around $60,000 per episode from the show.

Fantasy Factory

Rob Dyrdek’s Fantasy Factory, starring Dyrdek, Pfaff, and the Dyrdek Enterprise team, premiered in February 2009.

Apparently, it was about Dyrdek’s “Fantasy Factory,” a renovated warehouse where he operates his companies.

The season finale of Fantasy Factory aired on March 13, 2014, after a total of seven seasons.

Unfortunately, he was bitten by a shark and was assaulted by a trained tiger in one episode.

Importantly, this became one of his major television show earning him $100,000 per episode.



Later that year, on August 29, 2011, Dyrdek launched a new MTV program called Ridiculousness, in which he commented on online videos, mostly disasters.

Rob Dyrdek Starrer ‘Ridiculousness’ (Source: Amazon.com)

Not only producing, but he also hosted this show along with two pals, Chanel and Brim.

He was making $140,000 per episode and appeared in more than 500 episodes of the show


Dyrdek had an appearance in Jackass 3.5 in a sequence with Johnny Knoxville in 2011.


Wild Grinders (a Nickelodeon animated series) and Street League Skateboarding are two of Dyrdek’s properties (SLS).

Dyrdek also has collaborations with a number of businesses, including Rogue Status (with musician Travis Barker).

Moreover, Dyrdek is the creator of the Dyrdek Machine business incubator.

Rob also has investments in the UFC, Beach Whiskey (where he serves on the Advisory Board), Beatbox Beverages, and Stance.

Also, he joined Black Feather Whiskey as a co-founder in 2017.

Dyrdek is also a co-founder and board member of Ultracast,

Ultracast is a virtual reality production company that has collaborated with NASCAR to provide live 360 virtual reality broadcasts.

DC Shoes

Dyrdek began riding for Droors Clothing shortly after arriving in California, a firm that later became DC Shoes, which sponsored Dyrdek until 2016.

Rob Dyrdek’s DC Shoes (Source: Amazon.com)

Droors and DC were both established with the help of well-known skateboarder Danny Way.

Business Career

Dyrdek has demonstrated that he is a skilled businessman in addition to skating and being a reality TV star.

Orion Trucks, his first company, provides a limited range of metal components that attach to a skateboard’s wheels.

Rob Dyrdek for Oriojn Trucks (Source: CelebFortune)

Although Onion Trucks did not turn out to be the financial success he had hoped for, it did allow him to get his feet wet in the business world.

Dyrdek presently has a total of 18 enterprises in which he is either a founder or an investor.

As an entrepreneur, Dyrdek prefers companies with a clear exit strategy or 50-50 partnerships.

He has a substantial interest in most of his assets, which allows him to benefit from dividends.

This technique has generated a large amount of cash flow, allowing him to invest in new brands.

Race Horse Owner

Dyrdek rode a racehorse for his pal Joe Ciaglia Jr. in an episode of Fantasy Factory.

This led to his own career as a racing horse owner, where he owned up to thirteen horses at a time.

His horses have competed in major stakes races such as the Breeder’s Cup.


Silver Trucks (a brand he helped create in 2003), EA Skate, and Monster Energy have all sponsored Dyrdek.

Dyrdek founded the Street League Skateboarding (SLS) skateboarding tournament series, which has expanded from a domestic to an international event.

The league’s final event, which aired on ESPN in 198 countries, had one of the biggest total prize money in the sport’s history, of $1.6 million.

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Rob Dyrdek has always been interested in sports, and when he was 11 years old, he discovered skateboarding.

He chose to pursue professional skating when he was 12 years old and was sponsored by the same company as Neil Blender (a professional skateboarder).

Furthermore, Rob persuaded Blender to establish their own skateboarding brand after several tournaments.

He has built himself as an outstanding business in addition to being a successful skateboarder.

Also, Dyrdek has collaborated with a variety of brands in his career and founded the Wild Grinders, a toy skating squad.

Dyrdek has appeared in a number of video games as well as music videos. In 2009, he released a film called “Street Dreams.”

Since 2011, he’s been hosting MTV’s program Ridiculousness.

3 Facts about Rob Dyrdek

  • “The Dyrdek 1” is the name of Rob Dyrdek’s trademark sneaker from DC.
  • DC Shoes, Alian Workshop, Reflex Bearings, Spy Optical, and Red Bull energy drinks are among Rob Dyrdek’s sponsors.
  • The Fort Minor music video “Remember the Name” starred Rob Dyrdek.

FAQs on Rob Dyrdek

What is the meaning of the V on Rob Dyrdek’s hat?

Rob’s team approached us to design a crest that incorporated aspects from his main strategy of passion and growth.

What does Rob Dyrdek get paid every rerun?

He’s featured in over 500 episodes of the show and is said to get paid $140,000 every episode.

Is Rob Dyrdek the owner of DC Comics?

No, although Rob was a two-decade sponsor of the footwear firm. Rob went on a “straight bender” once his DC Shoe contract expired in 2016.

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